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TMGT604 Innovation and Entrepreneurship

TMGT604 Innovation and Entrepreneurship  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Students must have successfully completes 6 subjects from Year 1, which must include TSTA601 Business Research Methods.MBA Prerequisite: Successfully complete 6 units from the first 2 terms.  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule […]

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TMGT603 Leadership and Ethical Behaviour

TMGT603 Leadership and Ethical Behaviour  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Prerequisite: TECO602  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: What does ‘leadership’ mean exactly? What makes ‘great leaders’ and how can we learn to become better

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TMGT602 Individual, Group and Organisational Behaviour

TMGT602 Individual, Group and Organisational Behaviour  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: While this subject does not have any pre-requisite subjects, it does require a general understanding of business and of basic managerial issues.   EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application

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TMGT601 Strategic Management Theory and Practice

TMGT601 Strategic Management Theory and Practice  Campus:  South Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Prerequisite: TECO602  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: This unit provides an analytical view of the major business strategies available to organisations in addressing specific market

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TLGS601 Global Logistics & Supply Chain Management

TLGS601 Global Logistics & Supply Chain Management  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: TECO602/TECO603 Economic Environment of Business MBA Prerequisite: Successfully complete 6 units from the first 2 terms  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: This subject

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TBUS620 MPR Capstone Project (MM&PR)

TBUS620 MPR Capstone Project (MM&PR)  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: MBA (all courses): TMGT601 (Pre-requisite) MM: TMKT606 (Co-requisite)MIB: TBUS601 (Co-requisite) MAFTB: TTEC607 (Pre-requisite)  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee  See Tuition Fee Schedule  Application Date:  See Key Dates  Unit Overview: This unit is a capstone unit for IMC’s Master of International Business and Master of

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TBUS610 E-Business Strategies

TBUS610 Electronic Commerce Strategies  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite:  None  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: This unit aims to provide students with a comprehensive framework for understanding e-commerce strategies and the skills and techniques

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TMKT610 Digital Marketing

TMKT610 Digital Marketing   Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Prerequisite: TMKT601 Marketing Management  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee  See Tuition Fee Schedule  Application Date:  See Key Dates  Unit Overview: The internet and digital information technologies have revolutionised the ways in which businesses can gain customer insights

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TMKT606 Strategic Marketing

TMKT606 Strategic Marketing Campus: South Eveleigh, NSW 2015 Units of Credit: 6 Prerequisite or Corequisite: TMKT601 Marketing Management EFTSL*: 0.125 Indicative Contact Hours per Week: 3 Tuition Fee See Tuition Fee Schedule Application Date: See Key Dates Unit Overview: This unit deals with key international marketing management concepts and practices from theoretical (building on Marketing Management) and practitioner/commercial

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TMKT609 Social Media Analytics

TMKT609 Social Media Analytics  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Prerequisite: TTEC605 Data Analytics Tools and Applications  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: Social media is transforming the way people communicate, influence each other, perform commerce,

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TMKT608 Customer Data Analytics

TMKT608 Customer Data Analytics  Campus:  Australian Technology Park, Eveleigh, NSW 2015  Units of Credit:  6  Prerequisite or Corequisite: Prerequisite: TTEC605 Data Analytics Tools and Applications  EFTSL*:  0.125  Indicative Contact Hours per Week:  3  Tuition Fee See Tuition Fee Schedule  Application Date: See Key Dates  Unit Overview: This unit will provide you with an introduction to marketing analytics. We will

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TMKT605 Reputation & Brand Management

TMKT605 Reputation & Brand Management Campus: South Eveleigh, NSW 2015 Units of Credit: 6 Prerequisite or Corequisite: TMKT601 Foundations of Marketing EFTSL*: 0.125 Indicative Contact Hours per Week: 3 Tuition Fee See Tuition Fee Schedule Application Date: See Key Dates Unit Overview: Brands are strategic and valuable assets that can provide organizations with long-lasting competitive advantage and therefore

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